About Us

GREAT FLOORS MISSION STATEMENT:

To be the premier specialty floor covering retailer in America

To our valued customers, this means providing the best products, exceptional service and the lowest prices in the markets we serve. This equates to offering the best value in floor coverings and natural countertops to Northwest homeowners, contractors and business owners which will then allow us to achieve our goal.

Great Floors: Serving Northwest Businesses and Homeowners for Nearly Four Decades


What began as a road show through Idaho and Montana in the early 1970s with a carpet peddler selling wares from the back of his car has grown to prominence as one of the nations top specialty floor covering selling, as the name promises, Great Floors.

Through growth and acquisitions, President and CEO Doug Chadderdon has expanded the company started by his family, Keith and Marge Chadderdon, some four decades ago, to a thriving organization with 16 retail and commercial showrooms positioned across the Pacific Northwest. Yet despite the growth, today the Great Floors corporate offices are still located in northern Idaho, just one block from the site of the companys first meager showroom.

From its base in Coeur d'Alene and operating under the Carpet Center banner, the company first expanded to neighboring Spokane, then moved south to Boise and west to Yakima. In July 2000 the company acquired the 11 Carpet Exchange stores in Western Washington, completing its network of retail showrooms.

Great Floors formula for success is built on a three-legged stool philosophy, with sales coming from commercial, builder and retail market segments. This strategy has allowed the company to grow during times that have challenged other flooring retailers, providing a diversification that reduces dependence on any one segment of the economy for sales.

The Company solidified its diversified stance in January 2005 with the purchase of The Invironmentalists from DuPont, adding proven commercial sales and service teams in both the Puget Sound and Eastern Washington markets. With the addition of the Seattle Metro and Spokane commercial units, the company was now able to handle contracts on some of the Northwests largest construction projects, as well as complementing the main street commercial activities that each of the retail locations provided.

In May 2005, the Company brought all the operating units under the Great Floors umbrella, providing a unified name, look, feel and philosophy to better reflect the expanded offerings of both carpet and hard surface flooring. With the strength of the Great Floors brand behind it, the ownership group--Chadderdon, Jim McGee and his cousin Ken Chadderdon, embarked on their plan to upgrade stores in the markets it currently serves and seek new opportunities in other Northwest locations.

New, 40,000 square foot stores were designed and built in Coeur dAlene, the Spokane Valley and Lacey to replace smaller units, and in 2007 the company expanded beyond traditional floor coverings with construction of a granite fabrication plant in Post Falls, Idaho. The new larger stores allow the company to keep more products in stock, which speeds up installation. The additional space has also permitted more hard surface flooring to be displayed, including a growing number of green options such as bamboo, cork and natural linoleum.

Moving ahead, Great Floors will continue to focus on the strategies which have supported its growth...offering the regions largest in-stock flooring selection, certified professional installers, exceptional customer service, convenient neighborhood locations and a low price guarantee...all combine to provide the Northwests best values in flooring and countertops.

Great Floors Ownership


doug_chadderdon

Doug Chadderdon


President/Chief Operating Officer
Great Floors, LLC Majority Owner
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Jim McGee

Jim McGee


Chief Financial Officer
Great Floors, LLC Minority Owner
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Ken Chadderdon

Ken Chadderdon


Vice President
Great Floors, LLC Minority Owner
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Executive Team


Jim McKay

Jim McKay

Vice President Sales, CFE

1251 First Avenue South
Seattle, WA 98134
Post Office Box 81006,
Seattle, WA 98108
206/624-3220 Extension 200
Email: j.mckay@greatfloors.com

Mike Nelson

Mike Nelson

Vice President Commercial Sales

524 East Sherman Avenue
Coeur d'Alene, ID 83814
208/664-5405
Email: m.nelson@greatfloors.com

Steve Wheeler

Steve Wheeler

Vice President Marketing

524 East Sherman Avenue
Coeur d'Alene, ID 83814
208/664-5405
Email: s.wheeler@greatfloors.com

Curt Shewmake

Curt Shewmake

Director of Store Operations

524 East Sherman Avenue
Coeur d'Alene, ID 83814
208/664-5405
Email: c.shewmake@greatfloors.com

John Parker

L. John Parker

Director of Insurance Sales & Service

1251 First Avenue South
Seattle, WA 98134
206/624-3220 x207
Email: j.parker@greatfloors.com

Jim Dahl

Jim Dahl

Director of Multifamily Sales

1251 First Avenue South
Seattle, WA 98134
206/624-3220 x122
Email: j.dahl@greatfloors.com

 

Northwest Flooring Stores - Carpet, Hardwood, Laminate, Ceramic & Porcelain Tile Floors, Stone, Vinyl, Countertops
Great Floors serves Seattle, Bellevue, Tacoma, Spokane, Boise, Yakima, Coeur d'Alene

Brands

Mannington, Armstrong, Bruce, Anderson Hardwood, Cambria, Dal tile, Emser Tile, Dixie Homes, Kahrs, Karastan, Mannington, Shaw, Queen, Quick Step

Carpet, Hardwood, Laminate, Ceramic & Porcelain Tile Floors, Stone, Vinyl, Countertops
Seattle, Bellevue, Tacoma, Spokane, Boise, Yakima, Coeur d'Alene